The name “ iCob TM “ is derived from the joining the names information and Cob. Simply meaning it is a point of collection of information to form a single source of information resource. The aim to collect all the necessary information necessary for al parties in the locale allowing them to easily and efficiently conduct their business or functional activities.
As a pilot project, iCob aims to create a comprehensive information portal that will facilitate trade in Trans Nzoia in general and Kitale specifically. It aims to connect businesses to customers, customers to other customers, government to businesses, businesses to government among other linkages that will result in the overall growth of the town and region. The aim being to replicate the same across other counties.
Forming the main Cob are several information conduit lines that together address all information requirements of the region. These include: